The new GUESS kids fall 2012 campaign is all about energetic girls and boys in a modern day rock story, featuring Jackie Evancho (ten year old American’s Got Talent runner up), the twelve-year-old classical crossover prodigy who embodies the free spirit of the GUESS kids brand.
GUESS kids girls’ looks incorporate playful ruffles and traditional polka dots and stripes into its designs, as well as bold plaids and fun graphics. A strong use of dark wash denim in skirts, indigo jackets, and also faded and destroyed jeans creates the ideal rock-star look. Pops of hot pink, bright orange and deep red enliven the dark hues of the fall collection.
GUESS kids boys’ looks pair plaids in a saturated berry color palette with denim in dark washes and nautical accessories add contrast. Layering is the perfect way to create a fierce ensemble, and is seen here with jeans and denim jackets mixed with chambray button-ups and white crew-neck undershirts. Frayed striped scarves and infinity scarves mixed with loose beanie hats and fire-red jackets complete the laid-back looks.
Fall weather in San Diego goes from one extreme to the next. One week it is perfect beach weather and the next week our news is declaring “Storm Watch”. Most stores are selling their cold weather fall fashion, but this GUESS kids shirtwaist dress with adjustable sleeves is perfect for my little rockstar to wear through the season. The detailing — three layers of skirt ruffles, ruching on the sleeves, the rhinestone GUESS logo, the black leather adjustable belt with a rose buckle — turn this basic denim dress into something extra sassy. The denim is soft and lightweight so that it can be worn on warm fall days. On cooler days it will be perfect to layer with the GUESS kids sweater poncho, printed tights and boots.
So, pick out some cute pieces from the GUESS kids fall collection and let your kid express their inner rockstar!
Special thanks to GUESS? Inc. for sending Princess D the adorable outfit. All statements are my opinion and my opinion only. I did not receive any other form of compensation.